Conny Lundgren
Product Executive & Strategic Product Leader with 25+ years in tech and 15+ years in product leadership, known for scaling product organizations, mentoring teams of Product Managers, and delivering digital products that align deeply with business strategy and user needs.
Proven ability to build and lead high-performing product organizations, including cross-functional teams of Product Managers, Technical PMs, UX professionals, and Analysts. Skilled in fostering a strong product culture rooted in ownership, agile delivery, and continuous learning.
Extensive experience driving end-to-end product strategy—from vision and roadmap to execution and iteration—across enterprise platforms, mobile products, and B2B SaaS.
Technically grounded with a collaborative leadership style, I thrive at the intersection of UX, engineering, and business outcomes, creating product ecosystems that scale, evolve, and deliver impact.
Experience
Head Of Product, Tech & Analysis
Playtech Sports • Jun, 2017 — Present
As Head of Product, Tech & Analysis at Playtech Sports, I lead a high-performing team of Product Managers, Technical Product Managers, Data Analysts, and UX experts.
Scaled product organization from a 5-person MVP team to 75+ professionals across 4 international sites, enabling faster delivery and expanded product ownership.
Defined and executed strategic vision for digital sports products, improving customer engagement and contributing to revenue growth through enhanced user experiences.
Orchestrated multi-location product development, aligning cross-functional teams and stakeholders to accelerate roadmap execution and delivery outcomes.
Product Manager
Skånetrafiken • Aug, 2014 — Jun, 2017
Spearheaded a 5+ year strategic roadmap for mobile products, aligning digital initiatives with business goals and user needs.
Led digital transformation efforts by combining strategic oversight and hands-on product ownership, accelerating the modernization of public transportation services.
Transitioned from third-party vendors to in-house product development, boosting innovation, team agility, and operational cost-efficiency.
Transformed business development into a product management organization by coaching PMs, embedding best practices, and launching a major development program.
- Secured 350M SEK in funding through the definition and rollout of a comprehensive 5-year technical roadmap (2015-2020).
- Developed and launched a mobile strategy focused on seamless, intuitive digital experiences across key platforms.
- Executed long-term product roadmap to prioritize and structure digital initiatives across the mobile ecosystem.
- Drove concept development and innovation to identify new revenue streams and deliver market-ready digital products.
- Created and tested end-to-end digital prototypes to validate user experiences and enhance customer engagement.
Product Owner
BlackBerry • Dec, 2010 — Aug, 2014
Led advancement of Cascades mobile UI framework by managing product lifecycle, setting product vision, and aligning roadmap with C-level and VP stakeholders.
Championed lean-startup practices to enable rapid MVP delivery and early user validation, accelerating time-to-market.
Scrum Master & Senior Engineer
The Astonishing Tribe (TAT) • Aug, 2010 — Dec, 2010
Facilitated Agile coaching, onboarding, and process improvements as Scrum Master for TAT Home”an Android UI with 3D widgets and gesture navigation.
Established and trained offshore team in Korea to support Samsung partnership, improving delivery coordination and cross-team collaboration.
** (TAT was acquired by RIM/BlackBerry in December 2010)
Technical Manager & Consultant
Know IT • Jan, 2003 — Aug, 2010
Built and led a 16-person Java team, overseeing technical strategy, mentoring, and performance development to support client delivery and innovation.
Delivered consulting services across roles -Architect, Developer, Agile Coach, Technical Lead - supporting digital transformation and innovation across multiple industries.
Served clients such as Samsung, Sony Ericsson, Fujifilm, IKEA, Lantmäteriet and QlikView, contributing to high-impact enterprise solutions and product innovations.
System Developer
Framfab • Mar, 2000 — Dec, 2002
Developed early large-scale web solutions for clients like IKEA and Volvo, contributing to pioneering digital transformation initiatives.
Delivered and deployed one of the first large-scale e-commerce platforms for IKEA, launching across 17 countries and setting a new standard for digital retail.